Pair Of Thieves Pledges 100% Of Net Profits Today And Tomorrow For National Sock Day Giving

In 2016, popular men’s basics brand Pair of Thieves established National Sock Day as a quirky celebration of everyone’s favorite foot accessories. Over the years, the brand has transformed this festive occasion into a meaningful act of generosity. This year, in honor of National Sock Day on December 4th and 5th, Pair of Thieves is donating 100% of the net profits from all purchases on their website, www.pairofthieves.com, to charity. In addition to this, they are contributing a whopping 200,000 pairs of socks to Baby2Baby, a nonprofit organization dedicated to providing essential items, including diapers, formula, and clothing, to children living in poverty across the nation.

“Socks are the most requested item by the unhoused community and the least donated, so we decided to turn what began as a fun way to celebrate socks into a way to give back. Philanthropy is in our DNA both as individuals and as a company, and to use this day, so close to the holidays, as an opportunity to help just made sense,” expressed Cash Warren, co-founder of Pair of Thieves.

Since the inception of National Sock Day, Pair of Thieves has donated nearly 4 million pairs of socks, showcasing their commitment to making a positive impact. This year’s initiative further solidifies their dedication to supporting those in need. By directing the net profits of sales over December 4th and 5th to charity, Pair of Thieves aims to make a substantial contribution during the holiday season.

The chosen recipient of their generosity, Baby2Baby, is a nonprofit organization that plays a crucial role in supporting families struggling with poverty. By providing essentials, including diapers, formula, and clothing, Baby2Baby makes a tangible difference in the lives of countless children. The donation of 200,000 pairs of socks from Pair of Thieves is a testament to the brand’s commitment to addressing the immediate needs of families nationwide.

For those who wish to join this charitable cause, all it takes is a visit to PairofThieves.com on December 4th and 5th. By purchasing during this period, customers not only acquire stylish and comfortable basics but also contribute to Pair of Thieves’ philanthropic endeavors.

About Pair of Thieves:

Founded in 2014 by friends Alan Stuart, Cash Warren, and David Ehrenberg, Pair of Thieves is an LA-based brand that initially gained recognition as a sock company. Since then, the brand has expanded its offerings to include a comprehensive range of basics that seamlessly blend style, performance, and affordability. From socks and underwear to shirts and loungewear, Pair of Thieves uses high-tech quality fabrics engineered for complete comfort. Since its inception, the brand has donated millions of pairs of socks to those in need, embodying their commitment to giving back. Explore the full range of Pair of Thieves apparel on their website: https://pairofthieves.com/. Stay connected with them on Instagram: @pairofthieves.